Articles About Forbes

Author:
Tom Silva
Posted:
05.23.2014

Branding Real Estate

We’ve all heard the term “branding” but for most of us it’s seemed like just another name for the familiar business of marketing. Some people think it’s the packaging around a product – the logos and colors; others think it’s the sum total of the advertising that promotes a company. Both are wrong. Interbrand defines […]

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Author:
Tom Silva
Posted:
04.04.2011

Follow the March Madness Money

March Madness is so popular among American sports fans that even President Barack Obama was featured on ESPN filling out his brackets. The President, who predicted a Men’s Final Four of Duke, Kansas, Ohio State and Pittsburgh, said “One thing I wanted to make sure is that viewers who are filling out their brackets — […]

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Author:
Tom Silva
Posted:
03.16.2011

Where to Cut: Public Union Benefits or Defense?

Wisconsin Governor Scott Walker’s war on public-sector unions is being brought to the national stage by Senator Tom Coburn (R-OK). Coburn challenged members of Congress following the release of an exhaustive study by the Government Accountability Office that found many overlapping and duplicate programs from education to defense that cost taxpayers billions of dollars each […]

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Author:
Tom Silva
Posted:
07.01.2010

The Giving Pledge Encourages Billionaires to Share Their Wealth

Two of the nation’s leading billionaire philanthropists are joining forces to encourage others to donate as much as half of their wealth to charities.  Microsoft founder Bill Gates and Berkshire Hathaway Chairman Warren Buffett are teaming to create the Giving Pledge, “an effort to invite the wealthiest individuals and families in America to commit to […]

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