You’ve just had grueling knee-replacement surgery and feel like a little pampering to make you feel better? Reserve a room at Chicago’s Fairmont Hotel for a plush post-operative stay until you’re ready to head home.
The Fairmont is just one American hotel cashing in on luxury medical tourism, which constitutes a $16 billion industry. The Fairmont’s owner, Strategic Hotels & Resorts, did some research and found that most American patients, if given the option, prefer to stay in the country because of the cost of overseas travel and for the access to home-grown technology and medical expertise.
The Fairmont is teaming with Dr. Mitch Sheinkop, head of the joint replacement program at the Neurological & Orthopedic Hospital of Chicago, who arranges post-operative hotel stays for interested patients . According to Mike Phares, the Fairmont’s marketing director, “We make it easy for rehab technicians to come and go from the hotel to work with patients.”
Pricey, but a little pampering after a hospital stay has strong appeal to the affluent patient. So far, the Fairmont is limiting medical recovery stays to orthopedic cases, but plans to target plastic and cosmetic surgical patients next.